11/25/2014 1:38:00 AM
NEWS BRIEFS
Tinelok Licensed For Global Markets
Permanent Technologies, Inc. announced an international licensing partnership with Broadbrand International Ltd. The exclusive agreement calls for Broadbrand to represent Permanent Technologies’ intellectual property in Europe, Hong Kong, China and throughout Asia.
“We believe engaging Broadbrand to license our internationally patented technology is a perfect complement to our domestic business strategy,” said Frederick Barry II, President of Permanent Technologies.
“Licensing has the potential to gain quick visibility internationally, provide upfront licensing fees, minimum revenue targets, royalties, with less exposure and lower financial investment by the company.”
Broadbrand is headquartered in Shenzhen, China, with operations in France, Singapore, Korea and UK. Their experience spans decades operating in China and across Asia. Their clients include DuPont USA and other international brands in the consumer durables, construction materials and engineering sectors.
“We’re confident in our ability to introduce Permanent Technologies to Asian companies eager to license their innovative intellectual property and technology,” said Jeremy Waller, Director and Partner of Broadbrand International. “We believe the Tinelok product line has many licensing options internationally.”
According to HKTDC Research, global retail sales of licensed goods amounted to US $153.2 billion in 2012. China is the world’s fastest growing market for licensed goods, which grew 9.1% to more than $5 billion in 2012, exceeding the global average of 1.6%.
“Three things influenced our decision to work with Broadbrand: Deep experience with licensing in international markets, key executive contacts in global companies, like DuPont, and a proven methodology combining market research with customized action plans,” added Barry.
Permanent Technologies is the inventor and manufacturer of the TineLok Fastening System — a family of vibration-proof, self-locking fasteners designed to hold tight in the most demanding conditions, environments and applications. Web: TineLok.com
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