TR Fastenings Ltd. launched a redesigned website for “the evolving global marketplace.”
The investor and corporate websites were consolidated. “Moving to a single, digital front door allows TR to engage its investors, customers and the marketplace as a unified global company,” the company explained.
Features include a product library and knowledge base for the engineering and design community with user guides, product and sector animations and interactive 3D models. Users can bookmark pages of interest.
Interactive TR Smart City animation within the media library and industry sections helps end users to envisage how TR’s components can be incorporated into new and existing designs.
Investor information includes interactive investor analysis tools for key financials and sustainability, a TSR (Total Shareholder Return) tool, a financial calendar, a Regulatory News Service and all of the latest Analyst Reports with an equity research too
“As of today we receive over 5 million page views on our website annually and content is king,” global projects and marketing director Glenda Roberts said. “TR’s “objective was to enhance the user guest experience with enriched content designed to appeal to a much wider audience of differing disciplines.”
Founded in 1973, TR Fastenings is the trading business of Trifast plc, and designs, engineers, manufactures and distributes a range of industrial fastenings and assembly products primarily for automotive, electronic and technology, appliance, distribution and industrial sectors. Brand products include rivet bushes, self-clinch fasteners, screws for plastic, blind rivet nuts, self-locking nuts, security fasteners, plastic fasteners, cable management products and enclosure hardware.
TR has operations in 34 locations total, in the UK, 10 European countries, eight Asian countries and the U.S. and is headquartered in East Sussex, England. Web: trfastenings.com
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